Why do we Read?

Why do we Read?

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BOOKAZINE | advertising | outdoor | video

For Bookazine, Reaction created a branding campaign to celebrate the joy of reading, by all ages.    The in-store video and print featured local and well-known Hong Kong celebrities who were avid readers and book lovers.

Why do we read?

For Bookazine, Reaction collaborated in creating this marketing campaign, to celebrate the joy of reading, by all ages.

 

The video and advertising featured local and well-known Hong Kong celebrities who were avid readers and book lovers.

For Bookazine, Reaction created a branding campaign to celebrate the joy of reading, by all ages. The in-store videoand print featured local and well-known Hong Kong celebrities who were avid readers and book lovers.