IMPERIAL COURT MGM MACAU | strategy | design| menus | packaging
Imperial Court, a fusion of old and new.
Imperial Court is one of MGM's culinary crown jewels.
To reflect the venue's fusion menu, blending tradition with innovation, Reaction integrated the familiar Chinese lattice window frames into a contemporary cover design.
A lyrical poem complemented by a graceful traditional Chinese ink drawing was scripted for each divider page of the menu.
The private dining menus also incorporated the unique die-cut lattice frame and ink drawings, making every event uniquely special.